Quotient Sciences is a drug development and manufacturing accelerator providing integrated programs and tailored services across the entire development pathway. Cutting through silos across a range of drug development capabilities, they save precious time and money in getting drugs to patients.
QuotientSciences wanted to implement to cloud-based and market leading CRM system that was able to centralise their lead to sale process across 4 entities across the group.
Quotient Sciences main objectives were to standardise and design an elegant solution that allowed their business to grow through acquisition, with a key focus on the refinement of the Lead-to-Sales process, improving ballpark quoting process and allowing detailed reporting and analysis.
With a seamless transition from opportunity management to project delivery for end to end visibility of a customer lifecycle from initial acquisition to generated revenue to view true financial data.
Through Salesforce Sales Cloud, Pardot, Tableau and with integration to GlobalData, Quotient Sciences were able to make significant increases in the number of leads and opportunities being generated into the business, as well as the conversion rate.
Having an additional impact of providing its customers to increase retention of customers by tracking customer engagement and automated nurturing of the customer relationships.